It is human nature that requires change with every passing phase. New things are always noticeable and grab more attention. When fashion, cuisine, languages, technology etc can keep changing then why not websites? Redesign website as:
• Images and contents should be appealing to the visitors every time they visit the site.
• Old features instilled in the website can make it slow in comparison to the latest ones.
• Updates about your new products and services can keep the customers informed about the latest happenings in your business.
• SEO standards keep changing. Your site may lose its popularity on the search engines if not designed in synch with the improvised standards.
• Integration of social media site links on your website can increase the fan following of your brand.